Magazine Industry Research

 

Magazine Industry

 

The magazine industry is consists of consumer-targeted magazines, which comprise an estimated 86.4% of the industry, and professional periodicals, which make up the remaining share. The industry's two main sources of revenue, print sales and advertising, have fallen over the past five-year period as operators have struggled to cope with declining print sales and significant online competition, which has deterred advertising agencies from print media.

Over the five years through 2020-21, industry revenue is forecast to decline at a compound annual rate of 5.1% to £4.1 billion.

 

The top 5 print magazines:

1              TV Choice                          Circulation: 1,266,242

2              What's on TV                   Circulation: 1,056,885

3              Radio Times                      Circulation: 783,042

4              Take a Break                      Circulation: 645,884

5              Slimming World Magazine      Circulation: 486,054

 

However, every month, nearly 40 million copies of The Watchtower are printed in more than 180 languages and sent to 236 countries.

 

History of Time magazine

Time was first published in New York City on March 3, 1923, founded by Briton Hadden and Henry Luce. This was the first weekly news magazine in the United States. They first called the proposed magazine Facts. They wanted to emphasize conciseness, so that a busy man could read it in an hour. However, they changed the name to Time and included heavy coverage of celebrities and politicians, the entertainment industry and pop culture. More recently, Time has incorporated "People of the Year" issues which grew in popularity over the years.

 

History of Private Eye

Private Eye is a British fortnightly satirical and current affairs news magazine, founded in 1961. The forerunner of the magazine was The Salopian, a school magazine published at Shrewsbury School in the mid-1950s. The magazine proper began when they learned of a new printing process, photo-litho offset, which meant that anybody with a typewriter and Letraset could produce a magazine. The publication was initially funded by Osmond and launched in 1961. It is generally agreed that Osmond suggested the title, and sold many of the early copies in person, in London pubs.

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